Automate your email marketing with the Mailchimp integration

post-thumb

Welcome back to Autohive’s 12 Days of Christmas! Today we’re unwrapping the Mailchimp integration, connecting your AI agents directly to your email marketing platform for automatic list management, subscriber updates, and campaign creation.

How it works

The Mailchimp integration connects your Autohive AI agents directly to your Mailchimp account, letting your custom agents manage email lists, subscribers, and campaigns automatically. No more manually exporting leads from chat logs and copy-pasting them into email lists. No more leads slipping through the cracks because someone forgot to add them. Once connected via a simple OAuth login, your AI agents can handle it all.

Available actions

List Management

  • Get Lists — Retrieve all your mailing lists with subscriber counts and stats
  • Find List — Search for a specific list by name
  • Get List Details — Pull detailed information about any list
  • Create List — Spin up a new mailing list with contact info and default settings

Subscriber Management

  • Add Member — Add a new subscriber with email, name, custom fields, and tags
  • Get Member — Look up any subscriber’s details, status, and history
  • Get List Members — Pull all subscribers from a list with filtering by status
  • Update Member — Change subscriber info, update tags, or modify subscription status

Campaign Management

  • Get Campaigns — Browse all campaigns with filtering by status
  • Find Campaign — Search campaigns by title or subject line
  • Get Campaign Details — Pull full details on any specific campaign
  • Create Campaign — Create new email campaigns including regular, A/B test, or RSS-driven

Real-world scenarios

Here’s how your team can put this integration to work:

Automatic lead capture

When someone fills out your contact form or chats with your website bot, your agent automatically adds them to the right Mailchimp list. The visitor provides their email, the agent finds your “New Leads” list, subscribes them with proper tags, and they immediately enter your nurture sequence. No manual data entry. No copy-paste. Instant list building.

Smart customer lookup

Before this integration, you’d switch between tools just to check if someone was subscribed. Now when a customer reaches out, your agent instantly looks up their email and sees their subscription status, tags, and history. Instant context. Personalized service. No tool-switching.

Dynamic segmentation based on conversations

Manually tagging subscribers based on what you remember? That’s tedious and unreliable. With this integration, when a prospect mentions interest in “enterprise pricing,” your agent automatically adds tags like “Interest: Enterprise” and “Sales Qualified.” Your sales team’s targeted campaign reaches them without anyone lifting a finger. Behavior-driven segmentation. Zero manual tagging.

Subscription management via chat

Subscription management used to create support tickets. Now customers can manage their email preferences right in the chat. They ask to unsubscribe from promotional emails, your agent finds their subscriptions, updates their status, and confirms. Self-service for customers. Fewer tickets for your team.

Automated campaign creation

Creating every campaign from scratch is repetitive. Your agent can detect triggers like a new product launch, then automatically set up a draft campaign with the target list, subject line, and sender details. Your marketing team just reviews and hits send. Campaign scaffolding automated. More time for creative work.

List health monitoring

Want a quick report on how your lists are performing? Just ask your agent. It pulls all your lists with stats and summarizes everything in natural conversation. On-demand insights without digging through dashboards.

See it in action

Want to see how it works? Watch me walk you through the Mailchimp integration and show you how to turn conversations into subscribers automatically.

The bottom line

Before this integrationAfter this integration
Manually export leads from chat, then import to MailchimpLeads flow automatically into the right lists with proper tags
Switch between tools to check if someone is subscribedCustomer context is available instantly during any conversation
Manually tag subscribers based on what you rememberSegmentation happens in real-time based on actual behavior
Create every campaign from scratchCampaign scaffolding is automated

Get started now

The Mailchimp integration transforms your AI agents into always-on email marketing assistants that capture leads, segment audiences, look up subscribers, and manage campaigns 24/7. Give the Mailchimp integration a go and stop the manual data entry for good.

Keep an eye out for our 12 Days of Christmas releases! Each day, unwrap either a time-saving agent that eliminates hours of work, or a product improvement within the Autohive app that changes how you build your AI teammates.

Not using Autohive yet? Sign up for free and see for yourself the power of AI for conferences and presentations.

See all enhancements from Autohive’s 12 Days of Christmas.

You may also like